To sake breweries facing these challenges
Social media doesn't translate into sales.
Unable to escape price competition
It doesn't reach younger generations.
We want to redesign our brand value.
RESULT (Results)
46K+
Instagram Followers
Promoting Japanese sake to young people
1300 Bottles
Collaborations
Hiran x Aishu Cream / 1300 bottles sold out
2019
Aishucreme Start
Aishu Cream Launch
200 Recipes
Entries
Sparkling Collaboration
dassai poteto
COMMUNITY PROJECTS
Flying Phoenix × Aishu Cream
2022 Collaboration Project
1300本蔵元完売
若年層向け導線設計
Flower Tomoe
150 bottles sold
Re-edited Nara Sake Culture
Waka Botan
230本販売
大分の酒文化を全国へ発信
PRAY FOR FUKUSHIMA
Niida Shizenshu × Aizu Musume
at Watanabe Sota Shoten
160 bottles sold
A project to support Fukushima's sake culture.
We are implementing a project that connects local communities and people's feelings through Japanese sake.
Shiraoi
200本販売
地域酒販店との連携企画
Dassai × McCain Japan
French Fry Recipe Contest
200 Recipe Entries
A joint collaboration between Asahi Shuzo, McCain Foods Japan, and the Japan French Fry Association. Creating a new gateway to "sake x food."
Restaurant e-commerce support project
We collaborate with restaurants that have e-commerce licenses.
We built a sales channel tailored to the demand for people spending more time at home.
We provide promotional and sales support using social media.
SAKE CULTURE COMMUNITY
Sake community "Aishu Cream"
Through social media, events, and projects,
Creating an entry point to Japanese sake culture for younger generations.
Local Sake x Local Liquor Store Project
"From local liquor stores to the whole country."
We collaborate with liquor stores and breweries in all 47 prefectures of Japan to develop projects that deliver regional sake culture to the entire country.
Lovers of Christmas
In collaboration with restaurants nationwide,
We are running a promotion offering a free glass of sake under the slogan "A Christmas of Sake Lovers."
Enjoy sake more freely.
Creating cultural experiences that are more accessible and enjoyable.
47 PREFECTURES SAKE PROJECT
A travel plan exploring the local sake culture across Japan.
We collaborate with local sake breweries, liquor stores, and restaurants to promote the regional characteristics of Japanese sake through social media.
SAKE PHOTO CONTEST
Japanese Sake Photo Contest Planning
Using social media,
We promote new ways to enjoy and express Japanese sake.
As a user-participation project,
Expanding the reach of Japanese sake culture.
COMMUNITY / EVENT / CULTURE
WHERE YOU DIFFER
Why moririn130?
This is not just PR.
Sales strategies cultivated in Japan's top sales organization
Social media influence and reproducibility
Comprehensive support including photography, articulation, and world-building.
We can design even the "structure that sells."
